The 5 Most Persuasive Words

he 5 Most Persuasive Words in English

I read an article about copy writing the other day. The author, Gregory Ciotti, stated that the 5 most persuasive words in English are:

  • You
  • Free
  • Because
  • Instantly
  • New

With persuasive the author means…WORDS THAT SELL. It is a nice article. Sure there is room for debate. Because I could think of other persuasive words that will or can change you behavior, for example:

  • STOP 

But mr. Ciotti makes some good points about the words he has chosen.  While it seams obvious, choosing the right words is important in communication.

Posters and advertisements using the persuasive words obviously would sell everything there is. So I made two poster which absolutely sell nothing but the words itself. The words form the ultimate persuasive sentence. So start buying!


The 5 Most Persuasive Words in English Poster


Persuasive words in English Poster


Sidenote: I Googled persuasive words and the Charles Sturt University is sharing a whole list of persuasive words in this pdf.

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